THE DAIRY ARTS CENTER
REBRANDING
Print | Social | Outdoor
The Dairy Arts Center is one of Boulder's only interdisciplinary art galleries. The Dairy wanted an updated brand system to expand across their various mediums such as social, print, film, outdoor, and more. The rebrands messaging pays homage to the Dairy's interdisciplinary roots and their core belief that anything can be art.
This billboard installation would live outside the Dairy Art Center. All visitors are forced to parallel park on the street outside the Dairy so we felt this was a perfect opportunity to show off their updated tone and style in regards to how they recognize "art" and talent.
These are a variety of print ads that showcase the style of how the Dairy would promote upcoming shows and artists. The outer two images are posters that would circulate within the Dairy and on their website to feature upcoming exhibits. We wanted to pull out parts of the art and allow them space to be truly observed from the open space of their page. The center ad is a print ad within local Boulder magazines promoting the Dairy's work with local children's groups.
These social media posts feature some of the Dairy's upcoming exhibits. Each of the images in the Instagram carousel is slightly manipulated and blended into the others to preserve the experience of seeing the exhibit in person and also show the Dairy's love of blending different mediums of art.